Piotr Prajsnar
CEO of Cloud Technologies S.A.
| Financial data | 2017 | 2018 | 2019 |
| Net revenues from sales | 70 605 972 | 43 694 236 | 42 729 422 |
| Operating costs | 40 095 281 | 42 157 683 | 46 287 167 |
| EBITDA | 31 076 755 | 1 669 206 | (391 005) |
| Gross profit | 27 122 326 | 1 606 560 | (4 919 479) |
| Net profit | 21 942 015 | 864 066 | (4 717 705) |
| Fixed assets | 3 917 528 | 3 392 981 | 34 904 566 |
| Current assets | 66 184 618 | 64 703 239 | 41 223 504 |
| Total assets | 65 123 664 | 70 102 146 | 68 096 220 |
| Equity | 61 705 313 | 62 577 300 | 58 739 495 |
| Liabilities and provisions for liabilities | 8 396 833 | 5 518 920 | 17 388 575 |
| Total liabilities | 70 102 146 | 68 096 220 | 76 128 070 |
EBITDA: sales profit + amortisation
Areas of activities
A
Data consulting
A service-based activity conducted with the use of anonymous data about internet users and proprietary DMP technology. Services include precisely targeted online campaigns in particular. The main consumers of data consulting are advertising agencies and direct clients, mainly from the B2C segment.
Data enrichment
Monetization of digital information by selling anonymous data about internet users using proprietary DMP technology. Data is sold on the global market and is provided to systems, such as Data Management Platforms (DMPs), Demand-Side Platforms (DSP) and Customer Relationship Management tools (CRMs).
Data acquisition
A business activity aimed to gather anonymous data about Internet users, which is used in other business segments of the Cloud Technologies capital group. Revenues in this segment come from ad brokering and from conducting ad campaigns for affiliate networks.
Capital Group
C
Cloud Technologies was founded in 2011. The company specializes in the DataTech area. It developed a proprietary Data Management Platform. OnAudience.com owns one of the world’s largest data warehouses that process anonymous data about internet users.
OnAudience.com is one of the biggest data providers in the world with a database that includes more than 44 billion anonymous user profiles. The company developed a proprietary Data Management Platform technology, which is used to store, analyze and monetize data.
Audience Network was established in 2014 and is a leader in the data consulting area. The agency optimizes business processes by using Big Data, artificial intelligence and machine learning algorithms. The company conducts performance marketing campaigns with the use of data to target users precisely and maximize the number of conversions.
Online Advertising Network has been operating on the online advertising market since 2011 and after the merger with the Cloud Technologies Group, it uses Big Data analysis to precisely target the right audience and improve programmatic campaigns. OAN uses one of the world’s largest 3rd party data sets from OnAudience.com and distributes audience segments on the polish market.
Management
M
Supervisory board
S
Tomasz Zadroga
Chairman of the Supervisory Board
Kamil Bargiel
Member of the Supervisory board
Łukasz Krasnopolski
Member of the Supervisory board
Szymon Okoń
Member of the Supervisory board
Marcin Brendota
Member of the Supervisory board
Aleksandra Szweryn-Prajsnar
Member of the Supervisory board
Shares
S
Total shares:
4.600.000
Face value of a share:
0,10 PLN
Stock exchange:
GPW
Market:
NewConnect
Market Maker:
TRIGON DM S.A.
Authorised Adviser:
IPO DK S.A.
IPO:
18 of May 2012
ISIN code:
PLCLDTC00019
Contact for investors
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S.A