Since 25 May, 2018, companies must obey the General Data Protection Regulations (GDPR) - a set of rules for collecting and processing data of people residing in the European Union or due to the activity carried out within EU territory.
Cloud Technologies, which owns one of the world’s largest data warehouses that process billions of Internet users’ profiles from all over the world, pays close attention to data privacy regulations. That is why the information we process on our DMP platform are subjected to anonymization process - we use an alphanumeric identifier for every device about which we store data. So that the people whom the data describe remain anonymous and their privacy is protected.
Therefore, thanks to anonymization of all processed data, Cloud Technologies complies with the GDPR and fulfill current data privacy regulations.